Borland Black Box | 2008

Client: Borland Software Corporation

The Borland Black Box is a tradeshow contest prop designed to bring Borland's "Unlock the Black Box" ad campaign to life.  The mysterious slate black box and ominous, pulsating red LED eye intrigues tradeshow attendees.  A rotating base adds to the theatrics.  Contestants are given random keys to try to unlock the box which lifts open to reveal a Nintendo Wii prize inside for the lucky winner.